- One Pill Makes Your Larger
The supplement industry is booming, with clubs cashing in. Find out the business behind selling nutritionals at your club.
- Branded For Life
Everything you need to know to capitalize on your branded name and make your mark.
Focus On
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- Focus on Programming
Dodging the dog days of summer.
- Focus on Retention
Getting neighborly with your members.
- Focus on Sales/Marketing
Enroll more members the first day - without high pressure tactics.
- Focus on Personal Training
Functional training for increased profit.
- Focus on Profit Centers
Medical partnerships add revenues.
Departments
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- First Word
- Talk Back
- Industry Observer
IHRSA Recap, Physical TV, Gold's Grows
- Club Industry Exchange
Ken Germano of ACE on educating the industry and growing professionals.
- Casey Conrad's Marketing Matters
Marketing to men
- Management Notebook
Outdoors programming. Making the most of downtime.
- New Products and Serve Review
Software
- Fitness Exchange
- Advertiser Index
- Classifieds
- Calendar
- Top 100 Nominatin Form
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